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One of Us Challenge - Find a name for a new sports brand

Register for the event here

Come, meet the guys behind a new sports brand, craft a name for them and win awesome prizes!

ONE of US Challenge by Xes is here again! With our challenges we have been supporting startups/entrepreneurs and challenged our members with real-life situations. The goals are to challenge people to think outside of the box, offer project-based learning in certain topics and inspire to work hard for great results.

This time, we are bringing you a great challenge from an upcoming sports brand:

About the brand:

"We are a sports manufacturer of top-quality sports goods specializing in boxing equipment and fitness sports wears. We are based in Sialkot, Pakistan which is one of the world’s most famous city of sporting goods manufacturing. "

The problem:

The brand is struggling to find a name and logo that fit with their goals and values.

Your challenge is to come up with a NAME for the brand that fits the following criteria:

1. The name must contain maximum of 6 alphabetical letters

2. There must be domain name available for the name. The domain should fit with .com and .eu

3. The name can be in any language, but the letters must exist in the English alphabet

4. Each participant can submit maximum 3 name proposals

5. The logo is not compulsory, but it will certainly increase your chances when we are deciding the winner

🏆The prize:

- 1 Student ticket to Slush

- Job opportunity and a chance to continue developing the brand

Note: Student status is not mandatory to participate in the challenge. In case of a non-student winner, we will grant a prize with the same value as the Student Slush ticket.

The challenge will officially kick off on Thursday, October 10 in our Xes Corner where you will hear more about the brand, their background, values and get some hands on tips on how to submit your work. (Note: In order to participate in this challenge you must register and be present on the kick-off event) Register HERE

Xes Corner is located on the 1st floor of Haaga-Helia Pasila campus. (room 1002)